MSA Library.....   All items borrowed from the MSA library must be returned within two weeks. Send your request to:  MSA, 4128 Woodsly Dr., Batavia, OH 45103.  Include a $50 deposit for EACH item requested. Your deposit will be refunded when MSA receives the item(s) in good condition. ORDINANCES/PR The Signage Sourcebook: A Signage Handbook “Best Practices” Manual Compiled from the 2003 National Signage Research Symposium, Las Vegas (issues discussed include: Legal, Valuation and Evaluation, Readability and Conspicuity, and Public Policy). Signs: The Speech of the Streets  A 23-minute DVD produced by The Signage Foundation in 2003 featuring case studies illustrating the links between effective signage and retail success. The Value of Signs: A Guide for Property Appraisers, Borkers, Legal Professionals, Sign Users and Municipal Planners A 200-page book by R. James Claus, Ph.D., Susan L. Claus, SRA, and Thomas A. Claus. Jim and Susan are certified real estate appraisers. The book discusses the value of signs in a consumer-based economy. It covers critical signage issues that are impacted by First, Fifth and Fourteenth Amendments, Federal Congressional Law, zoning and appraising, and focuses on the valuable asset of signage.   Unmasking The Myths About Signs: Learning To Use Signage As A Planning Tool For Intelligent Community Development A 110-page book by R. James Claus, Ph.D., and Susan L. Claus, SRA.  The book looks at the seven most prevalent myths about signage proclaimed as fact by the planning educational community.   On-Premise Signs: The Vital Link A 19-minute video from NESA discussing the various types of on-premise signs and the important roles they serve in the commercial business environment for planners, regulators and elected officials.   Making More Money And Negotiating Better Sign Codes Utilizing Standard Appraisal Techniques A three-tape video by Jim Claus and Noel Yarger.   The Sign User's Guide: A Marketing Aid A 165-page, four-color 1988 book by Karen and R. James Claus, which describes the various functions of signs, the range of design, current lighting and engineering techniques, legal considerations and research concerning the economic value of on-premise signs.   How To Win The Confidence & Support Of Regulatory Officials, Principal Regulatory Criteria and Winning Variances, Refining A System Of Effective Responses To Planners' Inquiries A two-tape video presentation to MSA in the fall of 1990 by Andrew D. Bertucci and Noel Yarger.   Signs And The ADA, An Americans With Disabilities Act Reference Manual A notebook by Sharon Toji, Access Communications, detailing the ADA and Title III.   Neon, An Electric Memoir A video distributed by ST Publications showing the development of neon through art, architecture and commerce, using the format of a story, about 25 minutes.   Main Street, USA: Signing Off A 15-minute video explaining the importance of on-premise signs and the need for equitable sign ordinances -for regulatory, planning and civic groups or increased employee awareness.                              Transportation In An Aging Society, Improving Mobility And Safety For Older Persons A two-volume set of books that includes a section on "Sign Legibility and Conspicuity.”   The Value Of Good Signage A video prepared by the Texas Sign Manufacturers Association intended for civic and business groups considering sign legislation.  An introduction to the value of signs, about 15 minutes.     ELECTRONICS MESSAGE CENTERS   Everyone Looks Good Two brochures:  Watch What Happens and Watchfire Dealer Catalog, and Every One Looks Good DVD.  Prepared by Watchfire by Time-O-Matic.   Signs of Success Two brochures: Benefits of Electronic Message Displays and An Overview of the Regulation of Electronic Message Displays.  Second brochure also on DVD.  Prepared by Daktronics.   SALES   The Least Resistance Philosophy Of Selling Six sales-oriented tapes and a workbook by Jim Pancero on how to maximize your persuasive effectiveness.   Sales And Marketing Of On-Premise Advertising A video of the October, 1986, seminar presented by Geoff Naylor, The Jim Pattison Sign Group, Vancouver, B.C.  Explains an organized approach to training sales people and to closing both simple and complex sales.   Closing The Sale A two-tape video on sales from an October 1992, presentation to MSA by Mike Coppinger, Zimmerman Sign Company.   Back To Basic Selling A 194-page book by Robert F. Taylor - sales tips for success.   How I Raised Myself From Failure To Success In Selling A 192-page book detailing how to succeed in selling.   Managing: Your Stress A series of four audio cassettes (160-minutes) by Stephen A. Douglas, Ph.D., Columbus, Ohio (MSA speaker June, 1988), in which he explains through humor how to keep from making stress a part of your life.   Getting Organized An audio tape by Stephanie Winston on how to organize and manage time, how to deal with paper, organize money, and deal with the home and children.   The Organized Executive An audio tape by Stephanie Winston on paperwork, time and task management, and being a boss.     SAFETY & HAZARDOUS MATERIALS   Hazardous Materials Identification System Training Programs A video explaining the HMIS labeling system to employees and providing other information mandated by the OSHA Standard, about 20 minutes.   The Chemical Hazards Communication Training Program A 15-minute video developed to assist employers in meeting their responsibilities under the Federal Hazards Communication Standard, which includes an employer's responsibility for formal employee training about hazardous chemicals.   Hazard Communication Manual A manual which offers step-by-step procedures for establishing your employee training program for hazardous materials.  It includes a summary of the OSHA program and checklist, suggested written hazard communication program, hints on developing an employee training program, how to read and understand Material Safety Data Sheets, and sample forms.   HMIS® & Your Right To Know A 13-minute video by Labelmaster - the Hazardous Materials Identification System.   Protect Yourself-You're Worth It An 11-minute video explaining hazardous materials in the work place and how to protect oneself.   NIOSH Health And Safety Guide For Sign & Advertising Display Manufacturers A 100-page book of health and safety guidelines for sign companies (includes checklists).   NIOSH #192 Dual Protection A 14-minute video on the use of proper respiratory protection against health and safety hazards as listed by the National Institute for Occupational Safety & Health.   Safety Doesn't Just Happen An 85-minute video for supervisors and management showing factors they can change immediately to increase worker safety.  Segments: The Value of LossControl, Human Relations, Safety Education, Hazard Analysis and Recognition, & Accident Investigation.   More Than A Paycheck A 28-minute video narrated by John Wayne showing work place situations that might expose workers to cancer-causing agents.  Methods of protection are explored.   Oh! My Aching Back A 21-minute video discusses ways to avoid pains and strains from lifting heavy tools and materials.  Shows correct way to lift, including posture, position, and application of lifting power.   Easy As Falling Off A Ladder A 6-minute video shows through animation the rules of ladder safety and pinpoints common hazards.     CRANE SAFETY   Crane & Erection Equipment Crane Truck Safety A 22-minute video demonstrates the need for proper daily inspection, regular maintenance and safe operating procedures for the vehicles used in the sign industry.   The NESA Crane Safety Program: It's Your Life A 76-slide presentation with an audible pulse tape to be used as a training tool for sign installation.  Concentrates on hazards at the work site and examines some controls to reduce them.  For experienced crane operators and general service personnel.   Crane Safety & Operation & Watch The Wires A Skyhook video - crane safety, inspection & maintenance - 45 minutes.     SIGN SHOP OPERATIONS   Why Signs? An 8-minute video presented by ISA in 2002 showing employment opportunities in the sign industry.   ISA Neon Processing A 35-minute video produced in 1999 to take the guesswork out of neon processing, using procedures that are endorsed by electrode manufacturers.   Sign Layout & Design Part I A 1-1/2 hour video by Ken Millar on building layouts, spacing, basic layouts, panelization, determining letter size, and custom colors.   Sign Layout & Design Part II A 1-1/2 hour video by Ken Millar on scripts, restaurant parallel, how to sell, sample signs, and more.   Computerized Lettering Volume I A 1-1/4 hour video by Mike Stevens on computerized sign machine operating, short cuts, tricks, vinyls, plastics, wood, metal, weeding, transfer paper, layout, windows, etc.   Letter Mounting Letter Installation #2 Customer Sign Pro Flange Mount Into Brick Wire Mount Into Corrugated Metal Metal Letter Installation Dimensional Letter & Logo Installation Videos from Gemini, Incorporated.   Commercial Driver's License A video on the Commercial Driver's License (CDL) from the Ohio Department of Highway Safety.   North American Standard Inspection, One Man A video from the Commercial Vehicle Safety Alliance on the North American Standard Inspection, One Man.   Neon ABC Alphabets By Dean Blazek. A 150-page book showing single and double stroke neon alphabets.   The Magic Of Neon An 87-page color book by Michael Webb showing the dramatic renaissance of neon throughout the country.   Ghost Signs A 109-page book by William Stage showing brick wall signs in America.     ANTI-SIGN   Signs, Signs An anti-sign video from Scenic America on the economic and environmental benefits of community sign control.